Vogue on “How to Stay Stylishly Safe This Season”

There is no denying the power and the influence of Vogue. When Vogue talks style, people listen.  The following piece appeared in the controversial Kim and Kanye, April 2014 issue.


You can hide from the sun – or you can play.  Laura Regensdorf on how to stay stylishly safe in the sun this season.

After a brush with basal-cell carcinoma last fall, Hugh Jackman Instagrammed a photo of his bandaged nose (27,900 likes), followed by a shout-out to his dermatologist and his wife, Deb, who insisted he “get the mark on my nose checked.  Boy, was she right!”  Who needs public-service announcements – or thank-you notes – when you have social media?

More than two million Americans are diagnosed with skin cancer each year, and that rate is climbing.  (Dermatologist Lisa Airan, M.D., says it’s “not necessarily a rise in incidence; it’s more a rise in detection.  Sometimes people don’t realize the old sun exposure is leading to new skin cancer.”)  Sunscreen – applied liberally and frequently – is our best defense, but Manhattan dermatologist Dennis Gross, M.D., warns it’s “not a coat of armor.” So, this season, we suggest expanding your arsenal beyond SPF, to include, say, a caftan-and-wide-brim-hat ensemble (see The Row’s spring runway); a chic face-shielding visor (Marni); or any one of J.Crew’s or Pret-a-Surf’s graphic surf-to-street rash guards. We even found a long-sleeved swimsuit.

HERE’S TO A HEALTHY GLOW  While fair skin has had a major fashion moment (and will continue to, if Cate Blanchett, Emma Stone and Jessica Chastain have anything to do with it), there’s no denying the pull of an outdoorsy golden glow come summer. Clarins’ new self-tanning concentrate lets you customize your color: Simply add a few drops to your daily moisturizer or sunscreen.  Brand new out of London, James Read’s CoQ10-powered sleep mask is a night cream/self tanner in one (he promises it won’t ruin your pillowcase). Kanebo’s Sensai sunless tanners rely on sugar-like erythrulose instead of DHA to impart a subtle, post-vacation warmth that lasts mere days, no commitment required.

Or simply consider a few well-placed highlights, like a chicly burnished cheek.  Sisley’s bronzing powder contains micronized particles for a featherweight finish.


ADD A SLEEVE  Surf-girl rash guards have become a de facto summer fashion statement from Malibu to Montauk.  Not only do they provide an extra (waterproof) buffer against the sun, but the very best among them are made from UPF fabric – the textile equivalent to SPF.  Mott 50 and J.Crew offer a winsomely sportif mix of stripes, florals, and solids (no matter if you prefer page-turning to paddle-boarding).  Lisa Moore, designer of Dallas-based start-up Cover, was inspired to create a long-sleeved UPF 50+ maillot after her 23-year-old sister was diagnosed with a melanoma on her arm.  Even those who seek refuge under an umbrella might want to stock up: According to a recent paper in the Journal of the American Academy of Dermatology, an estimated 50 percent of UVA exposure occurs in the shade.  (Cover long-sleeve maillot, followed by Mott 50 Charlize Swim T’shirt).

To see more, pick up the April 2014 issue of Vogue, on newsstands now.


Spring Preview: A Teen’s Perspective

Today’s picks are edited by Hannah C, a fashion forward high school senior who is wise beyond her years.  Over the summer Hannah is a beach lifeguard, so protecting herself and her beautiful 18-year-old skin is a priority.  Not always the case with teenagers (see some interesting research below*).

Hannah’s picks are from Anthropologie, who this season debuted a collection of rashguards from various high-profile designers.  Hannah told SPF Love: “Here are just a few of the rashguards that I personally fell in love with from Anthropologie:”

1) Nanette Lapore Etienne Rashguard and bikini, $90 and $144  2) Mara Hoffman Lotus Rashguard, $186  3) Mara Hoffman Rays Rashguard, $140  4) Mix and Match Rashguard in green motif, $68

*In a recent study, researchers with the University of California, Davis, and University of Colorado, Denver, conducted a randomized, controlled study of 50 high school students from February to March 2012.  Using educational videos focused on premature aging caused by sun exposure was more likely to improve teens’ sunscreen use than videos focused on skin cancer risk.  This is some really important info for you moms out there – try taking the “Magda” approach when speaking to your kids about sun exposure.



The Swim Dress

SPF Love lives for innovation in the “smart beaching” category.  Therefore we are thrilled that Cabana Life has taken the rashguard to the next level – with the swim dress!

Cabana Life was founded by two Vanity Fair veterans, Melissa Papock and Alyssa Adams, who both have experience with melanoma.  The brand’s preppy, clean designs and modern prints are said to be faves of Madonna and Gwyneth.  They were a huge hit at the SPF Love Anniversary party on Monday, as two lucky ladies walked off with Cabana Life gifts.

Not only do we love the design, at $80 a pop, you can buy several. Shop Cabana Life’s collection of tunics and swim dresses here.



Spring Preview: Letarte

The Maui-based label was created by sisters Lisa Letarte Cabrinha and Michele Letarte Ross in 2000.  Their designs capture the brands Hawaiian authenticity as well as a cool, bohemian spirit.  A visit to one of their stores takes you on instant holiday.

We love Letarte Swimwear for all that they stand for and we love their rashguards because they are simple, yet bold. Their 2014 collection is no exception, great colors and styles. Join us on 2/24, as we toast our 3rd year, and you could go home with a Letarte Skull Rashguard!

1) Gray Skull Rashguard, $174  2) Navy Peace Rashguard, $174  3) Navy Hibiscus Rashguard, $174 4) Candy Reef Shorty Rashguard, $156.   Call or visit a store for paired bikinis and different color selections.


Spring Preview: Pret-a-Surf x Thakoon

Pret-a-Surf was launched in 2010 by fashion industry veterans Jillian Demling and Karen Mulligan.  The duo was said to be shopping for gear for a Costa Rican surf camp adventure and were unhappy with what they found. Enter Pret-a-Surf: “Ready to surf and ready to wear. The Pret-a-Surf woman is one who wears a couture ball gown at night and a sensuous bikini by day.”

Pret-a-Surf recently collaborated with designer Thakoon Panichgul, known for his modern florals and the dress Michelle Obama wore when her husband accepted the Democratic nomination back in 2008. The Pret-a-Surf x Thakoon limited edition collection includes two mix-and-match bikinis and two rashguards, available only at Barneys.

Spring Preview: Tory Burch

Rashguards just for the beach?  Not anymore. Tory Burch has paired her spring guards with tailored separates.  ”Surfer style is no longer relegated to beach enclaves and boardwalks — in fact, it’s taken the runways by storm. ”

Featured styles: 1) Madura Long Sleeve Surf Shirt $250, paired with the Madura Bottom $95 2) Calathea Surf Shirt featuring half raglan sleeves $225, paired with the Calathea Bottom $95.

Spring Preview: J.Crew

When the weather outside is frightful, designers and retailers begin to fill theirs showrooms with signs of warmth.  It’s my favorite time of year: scouring the web for a glimpse of the styles and trends in swimwear for 2014. This begins our series of Spring Previews – with J.Crew.

Their mantra “A New Kind of Bikini. Our signature beach look? A swimsuit topped off with a rash guard made with UPF 50.”

Featured styles: 1) Liberty Katie Anne Short Sleeve Rash Guard, $158 featured with Liberty Katie Ann Shrunken Hipster, $50.  Unless you’re Amy Adams in American Hustle, I recommend the Liberty Katie Ann French Top for support, $56.  2) Deco Shell Rash Guard features a nod to the wet suit with a zipper up the back, $78 featured with their String Hipster, $40. 3) Mini Botanical Print Sleeveless Rash Guard, $54 and Surf Hipster, $44.

For more styles see visit jcrew.com.


2013 Holiday Wish List

As Black Friday looms, here are SPF Love’s picks for a safe, sunny holiday…

Peace Rashguard from Letarte, $84.  Definitely check out paired bathing suit, the Island Huts Tankini, $98.


Rockin’ hats for little dudes by Rock Kandy Kids available on Etsy for only $15.


 Boo Boo Mocs from my beloved Surf Bazaar, $65.  Wish they came in big people sizes.


Gauzy, beachy goodness from lemlem, The Maleda Robe/Cover-up for $143.


Surfing Photographs from the Seventies Taken by Jeff Divine, “master of surf photography,” $34 on amazon.


Totally dig “Summer Love Special” by Andy Davis, $250 for a 16″ x 23″ numbered print.


SPF Love’s Holiday 2013 Bundle: an SPF Love Tee and Fresh Sugar Tinted Lip Treatment with SPF 15, $30 (with a portion of the proceeds going to the Melanoma Research Alliance).  THE perfect gift for the babysitter or teenager in your life.  Sends a gentle, stylish hint to those that need it most (order by 12/15 for guaranteed 12/25 delivery).


He needs to get on the wagon too, cuz none of us are getting any younger. Jack Black Double-Duty Face Moisturizer with Blue Algae Extract, Sea Parsley and SPF 20, $17-48 (depending on size).  Want to try it first?  Sephora is selling Jack Black Mighty Minis: the above moisturizer in its smallest size (1.5 oz) and Jack Black’s Intense Therapy Lip Balm with SPF 25 for $12!

My gift to you: A big, heartfelt thanks for your support throughout our second year. Where does time go? Best wishes for a sweet holiday season. x

Halt Sun Damage

The damage is done.  Wrinkles, sun spots, broken capillaries, freckles, moles, dark circles under the eyes….all caused by the sun.  Stop further damage and mask the signs of beach houses past…

Protect by using an SPF, daily.  Even in the wintertime.  Keep it simple and dust on a layer of Eminence Sun Defense Minerals, translucent or bronzing.

Uber moisturize in the evening. I like a thick natural coverage like Josie Maran’s 100% Pure Organic Argan Oil.  ”The liquid gold of Morocco is extracted from the nut of the Argan tree, which grows only in the Moroccan desert. Argan Oil is loaded with Vitamin E and essential fatty acids, so it has amazing healing, conditioning and repairing properties.”

Hydrate from within.  Are you drinking enough water?

Use a skin brightener.  Brighteners help to reduce skin discoloration and inhibit melanin production which is the cause of dark spots. I like to rotate Jurlique’s Purely Bright Night Moisturizer into my evening regimen which helps heal and brighten with vitamin C, African birch extract and other antioxidants. I also use Jurlique’s Purely Bright Radiance Serum during the day as a booster under moisturizer.

Cover up.  Buy a trendy hat and an oversized pair of shades.  Find similar hats at Calypso, Eugenia Kim or Hat Attack. (Rosie Huntington-Whiteley via Harper’s Bazaar).

Don’t forget to exfoliate.  Nutrients and moisture can’t penetrate a layer of dead, dry skin cells.  There are two different kinds of exfoliants: chemical (acid) exfoliants which more or less dissolve dead skin sells and physical exfoliants that are coarse and slough off dead skin. I’m slightly more partial to the physical as I can feel more of a difference – softer, smoother skin.  My new fave: Glam Glow.  It’s a must try, get a sample at Sephora!

Eat your veggies.  Antioxidants heal the skin from the inside out.

What’s in your arsenal?